Sometimes a brewery’s best work has nothing to do with the beer it makes, but the community it serves.
On August 4, No-Li Brewhouse committed 100% of a single day’s business sales toward a $50,000 donation for Spokane Fire Relief. The intention was to help neighbors who lost homes and were displaced by the recent wildfires. Reaching that goal alone would have been a meaningful and noble act of kindness and goodwill. But the community showed up in a way that turned No-Li’s efforts into something even bigger.
Over the following days, people visited the brewery, bought No-Li beer, and rallied behind the cause until No-Li hit its $50,000 commitment. Then something even better happened — other small and family-owned businesses from Spokane and beyond stepped in to follow No-Li’s lead, contributing another $52,167.
The final total: $102,167, more than double the original goal
“This is what community looks like,” said Jack Bryant, Brand Director at No-Li. “People all around the region answered the call. Businesses stepped up without hesitation, and together we turned a $50,000 donation into more than $102,000 to support our neighbors affected by these fires.”
The list of businesses is worth naming because each chose to show up when the community needed them most: King Beverage, Olympic Eagle, Holliday Heating, Bloomsday, Clark’s Fork, Bob Hall Beverage, Hops Direct, and JK Boots.
All of it is headed to the H.O.M.E. Starts Here Fund, administered through the City of Spokane to provide direct financial assistance to screened families affected by the fires. City leadership confirmed from the outset that 100% of donated funds go straight to those families — no administrative overhead stands between the donation and the people who need it.
It doesn’t stop here
Bryant was clear that reaching the goal isn’t where this ends. “The fires may no longer be the headline every day, but for the families who lost homes, the road forward is just beginning,” he said. “Now comes rebuilding, healing, and continuing to show up for one another.”
That’s the part worth remembering. The news cycle moves on fast. The rebuilding doesn’t.
No-Li extended its thanks to everyone who visited the brewery or a grocery store, bought a beer, donated directly, or simply shared news of the fundraiser with others. It’s a good reminder of what this industry can do when it points its energy at something bigger than itself — a brewery asked its community for help, and its community answered, then some.
