Elysian Brewing and West Flanders Brewing Make a Wager on the Big Game

UPDATED THURSDAY FEB. 6 – By now the entire world knows that the Seahawks beat the Broncos in the Super Bowl. Today we want to tell you about the beer that Elysian Brewing will brew at West Flanders Brewing (see the original story below if you don’t know what I’m talking about. )

According to Elysian’s Facebook page, the beer they will brew in Colorado as part of winning “the bet” is going to be called Boom!…IPA. It will be brewed using four different hop varieties: Citra, Mosaic, HBC 291 (a new variety of hop that has not yet been named), and Chinook to bitter. Also the periods are skittles. As in Boom! skittle skittle skittle IPA

Original story about The Bet:

When the Seattle Seahawks play the Denver Broncos in the Superbowl this Sunday there will be more than the coveted Lombardi Trophy on the line. Elysian Brewing Company of Seattle and West Flanders Brewing of Boulder decided to make a little wager. The stakes are high. Honor, home turf, and beer are all involved.


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The winning brewery will take over the losing brewery and create a winning-team beer. The victor’s brew will then be served at the losing brewery. Also, the losing brewery will fly the winning-team’s flag while they serve the winner’s beer. Here is the press release with more details.

 

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Winning Brewery Takes Over Losing Brewery and Brewery Staff, Makes Winning-Team Beer and Flies Team Flag

(Seattle, WA) – In advance of the upcoming Super Bowl between the Seattle Seahawks and the Denver Broncos, Elysian Brewing Company is entering into a “we’re going to win!” wager with its brewpub peers at Boulder, Colorado’s West Flanders Brewing.

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The terms of the wager are significant.

The head brewer for the brewpub of the winning city’s team will be flown to the losing team’s city, at the loser’s expense.

There they will take over the brewery’s equipment and staff to brew a beer of their choice on that brewery’s equipment.

To raise the stakes even higher, on tapping day the losing brewery must fly the winning brewery team’s flag for two weeks or until the beer is gone, whichever comes first.

“I cannot wait to see the Seahawks flag raised in Colorado” says Elysian co-founder David Buhler. “The NFL’s top-ranked defense against the top-ranked offense makes this one of the most epic Super Bowl games ever. But the Hawks secondary is going to dismantle Manning and our offense will be in Beast mode”

West Flanders co-founder Mark Heinritz is not worried about such predictions. “The state of Washington,” Heinritz says, “has excellent breweries, incredible hop fields, and the second-best football team in the NFL. The Broncos will beat the Seahawks.”

“I already have the Broncos flag folded up in a Fed Ex envelope with Elysian’s address,” says West Flanders head brewer Brian Lutz. “The Seahawks are a great team, but Manning and the Broncos are gonna stampede to victory in New Jersey.”

Lutz says he is compiling a list of premium Colorado-grown ingredients to use in the beer he intends to brew in Seattle. “The beer’s gonna be delicious,” he says, “but it may leave a bad taste in the mouths of Seahawks fans.”

Elysian Brewing Company operates out of Seattle, Washington with three brewpubs and a large-scale production facility. Led by innovative craft beer pioneer Dick Cantwell, Elysian is known for its creativity and variety and has brewed over 300 original beer recipes since opening its doors in 1996. Elysian was named Large Brewpub of the year three times at The Great American Beer Festival®.

Each fall the pumpkin-obsessed Elysian team hosts its annual Great Pumpkin Beer Festival, which features over sixty local and guest pumpkin beers and giant pumpkin “kegs” filled with beer.

West Flanders Brewing Company opened its doors in the fall of 2012. The small-artisan brewpub specializes in beers that match Belgium’s innovative traditions with a Colorado sense of adventure and quality.

West Flanders head brewer Brian Lutz is a respected, trailblazing brewer in Colorado who has led brewing efforts at Redfish New Orleans Brewhouse, Left Hand Brewing and Oskar Blues Brewery. He is co-founder of West Flanders with fellow co-founders Mark & Chris Heinritz and Barry Wolfman.

Elysian_seahawks

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