Release the Kraken! And Expand on a Three-Year-Old Partnership
Three Pacific Northwest beverage brands are expanding their partnership with the Seattle Kraken, rolling out a new lineup of co-branded drinks for the 2026 season. 2 Towns Ciderhouse, Craftwell Cocktails, and Seattle Cider Co. have released Kraken-branded packaging on three of their existing products, building on a partnership that began back in 2023.
The lineup includes 2 Towns Ciderhouse Original Cosmic Crisp, made with 100% fresh-pressed Northwest apples, including the Cosmic Crisp, an extremely popular and trendy variety developed at Washington State University. The roster also includes Craftwell Cocktails Pineapple Margarita, made with Costa Rica Gold pineapple, key lime, and agave nectar. Rounding out the squad is Seattle Cider Co. Honeycrisp, made with Washington-grown Honeycrisp apples.
“We’ve loved being part of the Kraken community and connecting with fans over the past few seasons,” said Lee Larsen, co-founder and CEO of 2 Towns Ciderhouse. “This partnership is such a natural fit because we share a deep connection to the Pacific Northwest and the communities that make this region special. Expanding the lineup gives us a chance to bring even more Northwest flavor to Kraken game day and celebrate the team, the fans, and the place we’re proud to call home.”
“We’re thrilled to bring Kraken fans a game-day lineup with even more ways to celebrate the team all season long,” said Brian Carriveau, VP of Food, Beverage, and Retail at Climate Pledge Arena. “With three distinctly Pacific Northwest beverages in the mix, there’s something for every kind of fan. We can’t wait to see them in hand for every face-off, breakaway, and big Kraken moment.”
The co-branded lineup will be available at participating retailers across the Pacific Northwest and at Seattle Kraken games throughout the season.
CO-BRANDED LINEUP
2 Towns Ciderhouse Original Cosmic Crisp®
Made with 100% fresh-pressed Northwest apples, including the Cosmic Crisp® apple developed at Washington State University, this bright, balanced cider delivers crisp apple flavor and a clean finish in a Kraken co-branded 19.2-ounce can.
Format: 19.2-oz can and cobranded 6-packs in select retailers
ABV: 8%
Craftwell Cocktails® Pineapple Margarita
A tropical twist on a classic margarita, crafted with juicy Costa Rica Gold pineapple, zesty key lime and agave nectar for a bold, refreshing cocktail with a touch of sweetness.
Format: 19.2-oz can
ABV: 10.5%
Seattle Cider Co. Honeycrisp
Crafted with fresh-pressed, Washington-grown Honeycrisp apples, this smooth, easy-drinking cider is made for game day. Sweet, vibrant and bursting with fresh apple flavor, it delivers a clean shot on goal every time.
Format: 16-oz can
ABV: 5.5%
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