Beer is Famous in Mexico

South of the border in Mexico, beer is liquid gold. Mexico is one of the foremost beer-producing countries in the region. A steep rise in Mexican beer production has facilitated a sharp uptick in international sales through beer exports. And it’s largely thanks to Mexico’s northern neighbor – the United States – that sales are through the roof. Regarding net export volume alone, Mexico’s beer market hit #5 in the global rankings (2023 figures).

It’s not surprising that this industry comprises a dominant subsector in Mexico. In the Americas, Mexico is ranked #3 in terms of beer production, following the United States and Brazil. Consider a production value of 246 billion Mexican pesos in 2023 which represents a staggering growth of 215% over 10 years. But it’s the real deal appeal of Mexican beer globally that is garnering attention. Corona, a world-famous Mexican beer, is universally enjoyed.

Most Popular Mexican Beers Ranked

Mexico’s beer market features many world-class brands, ranked from least to most favorite. The following survey (November 2023) was released by Statista in January 2025, with the following buzz scores:

• Indio – 12.4
• Noche Buena – 12.6
• Pacifico – 13
• Dos Equis – 16.8
• Corona Extra – 17.7
• Negra Modelo – 18.7
• Tecate – 20.7
• Heineken – 24.4
• Victoria – 25
• Modelo Especial – 27.7

Mexican Beer Sales Abroad

In 2023, Mexico reported a sharp increase in exports (up $5.8 billion) owing to foreign markets. And it’s thanks to surging popularity that Mexican exports of beer have catapulted this North American country into the forefront of worldwide sales. The US comprises the largest trading partner of Mexico, with 96% of all beer exports going to the United States. Back in Mexico, beer is enjoyed with friends, family, and colleagues, as a social alcoholic beverage.

Mexican beer has a mild taste and flavor, but it’s also great for mixed beverages like Micheladas and cocktails. Many surveys confirm what Mexicans already know – it’s the most regularly consumed beverage in Mexico, and it’s part and parcel of the cultural zeitgeist of the country. 98% of Mexican beer is alcoholic beer, with the other 2% keeping people sober.

The Beer Industry Spills Over into the Entertainment Industry

Mexico’s beer market spills over into many other industries in the entertainment sector. For example, films, games, and social casino attractions. With Mexican festivities, beer is often the drink of choice at fiestas across the country. Several social games capture the essence of Mexican fun and celebration, foremost among them 3 Hot Chilies slot game.

In this wildly entertaining game, players are thrust into the action with one of the most iconic Mexican symbols – spicy-hot chili peppers. While many folks tend to wash down the burn with milk or water, authentic Mexicans drink golden ale, enjoy the fanfare with mariachi bands, and relax, sombreros alongside beautiful Señoras. At least that’s the impression created by 3 Hot Chilies Hold and Win Slot – another famous Mexican-themed export to the continental United States.

According to the Government of Mexico (Dietary Guidelines) from 2023, the average person in Mexico consumes approximately 4.4 L of pure alcohol every year. This is the equivalent of 110 shots of tequila or 270 cans of beer. Expert Market Research studies suggest that the Mexico beer market by volume amounted to 1,187.78 M cases in 2024. With a compound annual growth rate (CAGR) of 3.2% through 2034, the market is expected to hit a volume of 1590.12M cases within 10 years.

In July 2024, Grupo Modelo expanded its beer production portfolio by introducing Corona Golden Light. It’s a light lager with a balanced flavor expressly designed for beer customers who appreciate an authentically crafted beer, which is lighter and easier to drink. Two years ago, in March 2023, Mexico launched an alcohol-free beer known as Tecate 0.0. The zeroes stand for 0% alcohol. It tastes just like an eponymous alcoholic beverage, with zero alcohol. The typical alcohol content in Mexican beer ranges from 4.45% to 4.64%, with Dos Equis Special Lager Beer and Tecate Lager beer, respectively.

Fast Facts About the Mexico Beer Market in 2025

That dear friends is a small taste of the beer industry in Mexico! Una cerveza, por favor?