The UW is continuing to educate people looking for a path into the craft beer industry. Even during these difficult times, and in the face of certain challenges, UW Tacoma Professional Development Center has found a way to continue, and even expand the program.
The UW’s Business of Craft Beer program will take advantage of technology to create a virtual, online opportunity for students across the state. Part 1 of the program gets started on February 9th, so the time to enroll is now.
Here is the announcement from Christopher Cellars, the program manager at UW Tacoma Professional Development Center:
We’re about to start our fifth year of offering the Business of Craft Beer course from the UW Tacoma Professional Development Center. This year it is available to beer lovers and professionals across the state – not just in Seattle or Tacoma — live online via Zoom! We’ve been revising the curriculum and taking advantage of the technologies with a new learning management system to make it the most robust course we’ve offered yet. I have to admit – I’m pretty excited for more folks to engage with each other from across the region.
Our instructor, Heather McClung, (who as you know has been heading operations at Hales for a while now) is incorporating a lot of the challenges that the industry has faced during the pandemic. Business models have had to shift and breweries have had to become even more innovative and nimble to survive. But it is encouraging that folks are still excited to open a brewery or tap room once we all get through these crazy times.
Personally, I think it’s pretty exciting. When industry players came to us to start the program five years ago, the point they stressed to me was the desire to help new brewers going into the business side to do it right. Because it helps the industry as a whole. Spend a bit of money up front, so that you don’t lose a lot of money later. I like to think that this is a good $2700 investment by someone who wants to go deeper into the industry.
This two-term, 60 hour course starts on Tuesday, February 9th at 6pm with Business of Craft Beer Part 1.